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Connected TVs Slated to Reach Nearly 20% of Homes in 2013

  • Aired: 1/19/2012
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Connected TVs are on track to reach nearly one-fifth of U.S. homes in 2013, according to a just-released study from digital video technology provider YuMe and researcher Frank N. Magid. The study found that as consumers replace their current sets, the number of households with smart TVs will grow from 11 percent now to nearly 20% in 2013. We caught up with YuMe's Christie Hartbarger, VP of Connected Devices, to discuss the study as well as ad opportunities in connected TVs.

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