AOL Television

Creating Brands Online

  • Aired: 1/8/2011
    • Length:
    • Plays: ???
Synopsis >

The age of individual & online brand creation has arrived says Tony Perkins, founder of AlwaysOn, the networking, publishing and conference website. Interviewed in Times Square, Tony drew our attention to the fact that the days of big media consolidation are over: in the new media environment everyone is capable of creating their own brands and competing for the mind share that the big names in media, Time Warner for example, previously controlled.

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