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Digitas to Showcase Real-Time Marketing at New Fronts

  • Aired: 1/19/2013
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Digitas, the global digital agency unit of Paris-based Publicis, is readying its annual NewFront event on May 2. The overarching theme this year is around 'real-time marketing,' says John McCarus, SVP, Practice Lead, Brand, in this interview with Beet.TV

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