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The Filter Moves Into the Entertainment Discovery Service Market

  • Aired: 1/24/2011
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Recommendation engine The Filter is aiming to capture a slice of the burgeoning entertainment discovery service market via deals with telcos, mobile providers, cable operators and programmers to improve engagement with content, said Rhett Ryder, Chief Operating Officer of The Filter in a recent interview with Beet.TV. The Filter also works with clients such as Sony Music, Nokia, Comcast, Warer Brothers, NBC and others. Ryder explained how the service delivers personalized content to users.

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