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Yahoo to Deliver Video Via Personalized Streams

  • Aired: 1/21/2013
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Video will becoming increasingly delivered via a highly personalized 'streams,' explains Erin McPherson who heads video at Yahoo, in this interview with Beet.TV. Scale is high on the agenda with a greater, more diverse video inventory culled via new content partners and from users. Web originals remain important and there is a big emphasis on comedy with new programming from Jack Black and via licensing deal for the archives for Saturday Night Live

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