Meet Hitch (Will Smith), New York City's greatest matchmaker. Love is his job and he'll get you the girl of your dreams in just three easy dates, guaranteed! And that's exactly what happens when Albert Brennaman (TV's Kevin James, "The King of Queens") wins the heart of gorgeous society heiress Allegra Cole (supermodel Amber Valletta). So when tabloid columnist Sara Melas (Eva Mendes, Stuck On You, Once Upon a Time in Mexico) decides to uncover the secret behind the tubby schlub's success, she's shocked to discover that Alex Hitchens, the charming young man she's been seeing, is the legendary date doctor himself. Exposed in a front-page scoop, it's now up to Alex to try to save Albert and Allegra's relationship as well as his own. Which only goes to show that just when you think you've found true love, there's always a Hitch.

New York "date doctor" Alex Hitchens (WILL SMITH) tries to charm gossip columnist Sara Melas (EVA MENDES) at the same time he is coaching shy Albert (KEVIN JAMES) on how to win the love of beautiful heiress Allegra Cole (AMBER VALLETTA).

While helping his latest client woo the fine lady of his dreams, a professional "date doctor" finds game doesn't quite work on the gossip columnist with whom he's smitten.

A man who teaches dateless wonders how to become irresistible to women learns just how hard it can be to do it yourself in this romantic comedy. When a guy in New York City wants to make the right impression with a certain lady, Alex Hitch Hitchens (Will Smith) is the man he calls. Hitch has made a career out of coordinating a man's first three dates so that they'll show him to his best advantage (for a price, of course), and more than a few have taken women to the altar they first started courting with Hitch's help. But Hitch discovers his own romantic limitations when he falls for Sara (Eva Mendes), a journalist who has her own ideas about romance, and might just expose Hitch's underground business to the world. In the midst of all this, Hitch has his hands full with Albert, a sweet but socially inept man who has enlisted Hitch's services. ~ Mark Deming, All Movie Guide.

In this romantic comedy, Will Smith plays Alex 'Hitch' Hitchins, a tactical dating adviser who specializes in first impressions (he orchestrates a client's first three dates) and has been secretly responsible for hundreds of New York City weddings. Eva Mendes co-stars as Sara, a gossip reporter for a daily tabloid who, after a chance meeting with Hitch, finds her professional life and personal life on a collision course. She makes Hitch re-evaluate his game and teaches him that love is not a feeling, it's an action. -

In this romantic comedy, Will Smith plays Alex 'Hitch' Hitchins, a tactical dating adviser who specializes in first impressions (he orchestrates a client's first three dates) and has been secretly responsible for hundreds of New York City weddings. Eva Mendes co-stars as Sara, a gossip reporter for a daily tabloid who, after a chance meeting with Hitch, finds her professional life and personal life on a collision course. She makes Hitch re-evaluate his game and teaches him that love is not a feeling, it's an action. -

In this romantic comedy, Will Smith plays Alex 'Hitch' Hitchins, a tactical dating adviser who specializes in first impressions (he orchestrates a client's first three dates) and has been secretly responsible for hundreds of New York City weddings. Eva Mendes co-stars as Sara, a gossip reporter for a daily tabloid who, after a chance meeting with Hitch, finds her professional life and personal life on a collision course. She makes Hitch re-evaluate his game and teaches him that love is not a feeling, it's an action. -

In this romantic comedy, Will Smith plays Alex 'Hitch' Hitchins, a tactical dating adviser who specializes in first impressions (he orchestrates a client's first three dates) and has been secretly responsible for hundreds of New York City weddings. Eva Mendes co-stars as Sara, a gossip reporter for a daily tabloid who, after a chance meeting with Hitch, finds her professional life and personal life on a collision course. She makes Hitch re-evaluate his game and teaches him that love is not a feeling, it's an action. -